In this generation of technological advancement, hearing aids are becoming more and more progressive with its new and even customized features. Hearing aids are devices that amplify sound and deliver it directly in the ears of the hearing impaired person. Surveys show that a majority of the people are completely satisfied with the outcome of hearing aids.

Today, there are so many hearing aid brands to choose from. All of them serve fascinating features and services, making people completely forget about their hearing impairment. However, different brands have different particularities in their products catering to the specific needs of the hearing impaired person. They vary in the features they offer, the technology used, the design and style of the device, the specific lifestyle of the user, and the price range they come in.

Based on the design of the device, hearing aid brands offer designs like behind-the-ear (BTE), mini-BTE, in-the-ear (ITE), in-the-canal (ITC), completely-in-the-canal (CIC), invisible-in-canal (IIC). As their names suggest, they come in convenient sizes that fit in the ear, and even inside the ear canal completely. Most hearing aid brands keep this flexibility in mind based on the requirements of hearing impaired people worldwide.

The technology based hearing aids are of two types, namely, the Analog and the Digital. However, digital hearing aids are more technologically advanced than the analog ones, and some hearing aid brands also offer many more features in digital hearing aids.

Based on the differences in features, most hearing devices are equipped with the directional microphone, the direct audio input, the T-coil or telephone switch, and the feedback suppression.

Hearing aid brands also keep in mind the specific lifestyle of the user which vary from the simple, the social, the outdoor and the vibrant ones. These are again divided into various other types that serve the specific requirements and choices of the patients. Also, there is another special kind of hearing aid that is built into the stethoscopes of medical practitioners who are suffering from hearing disabilities. These types of hearing aids are battery operated with either changeable ones which run for a long period depending on its quality, or rechargeable ones, with good battery backups.

Before buying a hearing aid, the user should compare different hearing aid brands and consider multiple aspects. Let’s have a glance at the parameters that you should consider while comparing various manufacturers.

  • Value for money - The user must feel that the product and its features are worth the price.

  • Sound quality - The sound quality of the product should be very clear, and should be as distortion-free as possible. Hearing aid brands that offer the best sound quality are a clear winner here.

  • Performance - The brands offering a smooth performance, without frequent failures in its functionality, should be shortlisted.

  • Reliability - Only those brands must be considered that are reliable enough and have good reviews, both from users and skilled Audiologists worldwide.

  • Ease of fit - Hearing aid brands must be offering a device that fits easily according to the shape of the user’s ear, without having him/her to adjust it in place frequently.

  • Size - Most people prefer their hearing aids to be as small as possible, so as to keep them hidden within the ear, making others go unnoticed of the user wearing one. Nowadays, different hearing aid brands offer extremely small to almost miniscule devices that completely fit inside the ear mold or even the ear canal of the hearing impaired person.

  • Ease of use - The product should provide enough flexibility to the user, so that he/she do not feel uncomfortable wearing it.

  • Customer support service - The hearing aid brands must be offering really good and satisfactory customer support services, because if the user is not guided properly, he/she may face serious health-related problems.

  • Connectivity like bluetooth, Wi-Fi and other wireless technologies - The product must have good connectivity technologies so that they can be operated, regulated and even programmed as per the requirements of the user.

  • Durability - The hearing aid brands must be offering products that last long, without compromising on their overall quality.

  • Battery life - If the battery is too weak, users should not go for them, as it is not always possible to change batteries too frequently. You should never consider hearing aid brands that do not provide a good battery life.

  • Rechargeability - If possible, the user must look for a device that offers battery recharging facilities, because as mentioned above, it is not always possible for users to change batteries, for example, if they are on a long trip, it might not be possible for them to get batteries everywhere. Also the hearing aid brands must be providing a good battery backup.

  • Aesthetics - The overall design and style of the hearing aid really attract the person seeking for one, due to its aesthetic value. There are many hearing aid brands that are cutting the edge with their sleek design and stunning looking devices.

Apart from these, there are other specific factors that a person might look for in different hearing aid brands according to his/her specific needs based on the type and degree of hearing loss and his/her lifestyle. These may include binaural ("wireless ear-to-ear system") technology, tinnitus (ringing in the ear) management options, innovations in digital technology, compression, feedback suppression or cancellation, noise reduction, and other product services like extended warranty hassle-free exchange or repairing, and the like. Different manufacturers specialize in different parameters and have different price variations. Hearing Plus, a recognized clinic for treating hearing impaired persons, deals with different brands that serve different features according to the needs of the patient.

However, it is strictly suggested that you should always consult an Audiologist before taking any decision. It is only your Audiologist who will choose the right brand for you according to your hearing loss and your adjustability to amplification. Also, you must be willing to adjust to your device according to your motivation, hearing needs, lifestyle, and priorities. In the end, the success with hearing aids depends less on the manufacturer than on the motivation and diligence of both the patient and the Audiologist.

With the advancement of technology, hearing aid brands are gradually developing their products with improved hearing abilities, increased longevity, advancement of designs and facilities and many more. Hence, hearing loss is no more a problem, and one should not shy away from acquiring a hearing aid.